Zahidul Islam

Founder, Evendeals

Jan 25, 2026

8 min read

How to Offer Country-Based Pricing for Your EzyCourse Site

Losing sales from international students because your course is too expensive in their country? Here's how to show location-based discounts on your EzyCourse site in 5 minutes.

For the general guide that works on any website, see Country-Based Pricing: The Ultimate Guide. Why this works: Why Your Online Business Needs Parity Pricing.

Why International Students Aren't Buying

Your $99 course might be affordable in the US, but in countries like India, Brazil, or the Philippines, that same price represents 10-15% of someone's monthly income. You're not losing sales because your course isn't valuable - you're losing them because of purchasing power differences.

The Solution: Parity Pricing Banners

Instead of manually creating different coupon codes or managing multiple pricing schemes, you can show smart discount banners based on where your visitors are located. When someone from Brazil visits your course page, they see a 30% discount offer. Someone from the US sees your regular price.

This is called parity pricing (or purchasing power parity), and course creators using this strategy report 20-30% increases in international sales.

How to Set It Up on EzyCourse (5 minutes)

What you need:

• Your EzyCourse admin access
• A free account at Evendeals.com
• 5 minutes

Step 1: Get Your Page URL from EzyCourse

1. Go to your EzyCourse dashboard
2. Navigate to Website Builder → Pages
3. Click on the page name to open it in a new tab
4. Copy the URL from your browser (e.g., https://yoursite.ezycourse.com/page-url)

Step 2: Set Up Evendeals

1. Sign up at evendeals.com (free account available)
2. Create a new deal and go to Where to display
3. Paste your EzyCourse page URL
4. Click Add URL

Step 3: Create Coupons in EzyCourse

1. In EzyCourse, go to Deals & Sales → Coupons
2. Click Add New
3. Create coupon codes for different regions.

Step 4: Configure Country Discounts in Evendeals

1. Go to Country Discounts in Evendeals
2. Set discount percentages or a custom amount for each country group you want to show a banner for.
3. Click Save Changes

Note: The coupon codes must match exactly what you created in EzyCourse.

Step 5: Customize Your Banner

1. Go to Add to Site tab in Evendeals
2. Design your banner:
   • Customize colors to match your EzyCourse site
   • Edit the banner message
   • Preview how it looks
3. Copy the installation script

Step 6: Install on EzyCourse

1. In EzyCourse, go to Website Builder → Pages
2. Click the three dots menu on your page → Edit Page Settings
3. Go to the Scripts tab
4. Paste the Evendeals script in the Header Script field
5. Click Save

Done! Your banner now shows to international visitors.

Step 7: Done!

Your banner now shows to international visitors.

How It Works

When someone from Bangladesh visits your EzyCourse page:

1. They see a banner: "15% OFF for students in Bangladesh! Use code 15OFF in checkout."
2. They click the banner
3. The coupon code auto-applies at checkout
4. They pay the discounted price

Someone from the US sees your regular price - no banner, no discount.

VPN Protection

People using VPNs to fake their location and get cheaper prices is a real problem. Evendeals (paid plans) automatically detects and blocks VPN users, so only people who actually live in those countries get the discounts.

What You Can Customize

• Which countries see discounts
• How much discount each country gets
• Banner colors and text
• Whether the banner has a countdown timer
• Which pages show the banner (or all pages with wildcards like https://yoursite.ezycourse.com/*)

Pricing

Evendeals: Free plan available, paid plans start at $99 one-time (not monthly)

The free plan lets you test it with basic features. If you make just 2 extra sales at $49 from countries that weren't converting before, you've covered the cost of the paid plan.

FAQ

Will this slow down my EzyCourse site?

No. The script is 5KB and loads asynchronously.

Can I show banners on all my pages?

Yes, use a wildcard URL like https://yoursite.ezycourse.com/* in the "Where to display" section. And add the script in the Global JS Script section (Website Builder → Global JS Script)

What if I have multiple courses?

You can either use the same coupons for all courses, or create different banners and coupon codes for different pages.

Do I need to know code?

No. It's copy-paste installation.

Next Steps

Also see: Thinkific, WordPress, Framer.

1. Create your EzyCourse coupon codes for different regions
2. Sign up at evendeals.com (free)
3. Install the script in your EzyCourse page settings
4. Watch your international conversion rates increase

Most course creators see results within the first week. Students from India, Brazil, Southeast Asia, and Latin America are hungry for quality courses - they just need pricing that makes sense for their economy.

Ready to unlock international markets for your EzyCourse site?